• xmlui.mirage2.page-structure.header.title
    • français
    • English
  • Help
  • Login
  • Language 
    • Français
    • English
View Item 
  •   BIRD Home
  • DRM (UMR CNRS 7088)
  • DRM : Publications
  • View Item
  •   BIRD Home
  • DRM (UMR CNRS 7088)
  • DRM : Publications
  • View Item
JavaScript is disabled for your browser. Some features of this site may not work without it.

Browse

BIRDResearch centres & CollectionsBy Issue DateAuthorsTitlesTypeThis CollectionBy Issue DateAuthorsTitlesType

My Account

LoginRegister

Statistics

Most Popular ItemsStatistics by CountryMost Popular Authors
Thumbnail - Request a copy

Coping with copies! A study of risks perception and coping strategies in luxury counterfeit consumption among affluent consumers

Pueschel, Julia; Chamaret, Cécile; Parguel, Béatrice (2016), Coping with copies! A study of risks perception and coping strategies in luxury counterfeit consumption among affluent consumers, Atlas- AFMI Conference, 2016-06, Nice, France

Type
Communication / Conférence
Date
2016
Conference title
Atlas- AFMI Conference
Conference date
2016-06
Conference city
Nice
Conference country
France
Metadata
Show full item record
Author(s)
Pueschel, Julia

Chamaret, Cécile

Parguel, Béatrice cc
Dauphine Recherches en Management [DRM]
Abstract (EN)
This research explores why affluent Emiratiswould consume counterfeit luxury products. A first exploratory quantitative study confirms that Emiratis do purchase counterfait luxury products and shows that they associate important performance and psychosocial risks wtih counterfeit consumption. Based on 19 in-dept interviews, a follow-up qualitative study confirms the perception of performance and psychosocial risk and study confirms the perception of performance and psychosocial risks and identifies strategies Emiratis apply to cope with the cognitive dissonance that accurs from the perception of these risks. The findings are of major interest for local policy makers fighting counterfeiting.
Subjects / Keywords
contrefaçon; luxe, marketing
JEL
D12 - Consumer Economics: Empirical Analysis

Related items

Showing items related by title and author.

  • Thumbnail
    Coping with copies! A study of risks perception and coping strategies in luxury counterfeit consumption among affluent consumers 
    Chamaret, Cécile; Pueschel, Julia; Parguel, Béatrice (2016) Communication / Conférence
  • Thumbnail
    Coping with copies: The influence of risk perceptions in luxury counterfeit consumption in GCC countries 
    Pueschel, Julia; Chamaret, Cécile; Parguel, Béatrice (2017) Article accepté pour publication ou publié
  • Thumbnail
    Talking about my generation: How values shape luxury consumption 
    Pueschel, Julia; Parguel, Béatrice; Chamaret, Cécile (2020) Article accepté pour publication ou publié
  • Thumbnail
    Sustainability of collaborative consumption in question: When second-hand P2P platforms stimulate green consumers' impulse buying and overconsumption 
    Parguel, Béatrice; Lunardo, Renaud; Benoît-Moreau, Florence (2016) Communication / Conférence
  • Thumbnail
    Sustainability of collaborative consumption in question: When second-hand P2P platforms stimulate green consumers' impulse buying and overconsumption 
    Parguel, Béatrice; Lunardo, Renaud; Benoît-Moreau, Florence (2016) Communication / Conférence
Dauphine PSL Bibliothèque logo
Place du Maréchal de Lattre de Tassigny 75775 Paris Cedex 16
Phone: 01 44 05 40 94
Contact
Dauphine PSL logoEQUIS logoCreative Commons logo