Let's (not) talk about risk: The competitive nature of risk vocabulary
Mayer, Julie (2016), Let's (not) talk about risk: The competitive nature of risk vocabulary, EGOS, 32d colloquium, Naples, ITALY
TypeCommunication / Conférence
Conference titleEGOS, 32d colloquium
MetadataShow full item record
Dauphine Recherches en Management [DRM]
Abstract (EN)his article examines how risk vocabulary is socially constructed and reconfigured through communications after a crisis. We adopt a vocabulary perspective to study the communications that arose in France after the Rana Plaza’s industrial accident, from 2013 to 2016. Findings reveal that risk vocabulary results from a competitive process of requalification of causes and consequences. Our results suggest that new vocabulary structures emerge from a “double-loop” enactment of risk. This study also challenges existing literature by suggesting that change in dominant discourses of risk is more likely to happen by not directly talking about risk.
Subjects / KeywordsVocabulaire; Crises; Communication
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