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Product and geographic information: geomerchandising

Volle, Pierre (2005), Product and geographic information: geomerchandising, in Cliquet, Gérard; Hughes, Eugene, Geomarketing: Methods And Strategies in Spatial Marketing, Hermes : Paris, p. 22

Type
Chapitre d'ouvrage
Date
2005
Book title
Geomarketing: Methods And Strategies in Spatial Marketing
Book author
Cliquet, Gérard; Hughes, Eugene
Publisher
Hermes
Published in
Paris
ISBN
978-1905209071 / 190520907X
Number of pages
327
Pages
22
Metadata
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Author(s)
Volle, Pierre
Subjects / Keywords
Géomarketing
JEL
M31 - Marketing

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