Pratique(s) (du) marketing : explorations conceptuelles et empiriques
hal.structure.identifier | Lille University Management Lab - ULR 4999 [LUMEN] | |
dc.contributor.author | Collin-Lachaud, Isabelle
HAL ID: 747357 ORCID: 0000-0002-4783-6652 | |
hal.structure.identifier | Dauphine Recherches en Management [DRM] | |
dc.contributor.author | Volle, Pierre | |
hal.structure.identifier | Toulouse School of Management Research [TSM] | |
dc.contributor.author | Busca, Laurent | |
dc.contributor.author | Do Vale, Guillaume | |
hal.structure.identifier | Dauphine Recherches en Management [DRM] | |
dc.contributor.author | Jacob, Florence | |
dc.contributor.author | Cazenave, Eric | |
dc.date.accessioned | 2023-02-01T12:46:17Z | |
dc.date.available | 2023-02-01T12:46:17Z | |
dc.date.issued | 2019 | |
dc.identifier.uri | https://basepub.dauphine.psl.eu/handle/123456789/23938 | |
dc.language.iso | fr | en |
dc.subject | Marketing | en |
dc.subject | Pratiques | en |
dc.subject.ddc | 658.8 | en |
dc.title | Pratique(s) (du) marketing : explorations conceptuelles et empiriques | en |
dc.type | Communication / Conférence | |
dc.subject.ddclabel | Marketing | en |
dc.relation.conftitle | 35ème congrès international de l'afm | en |
dc.relation.confdate | 2019-05 | |
dc.relation.confcity | Le Havre | en |
dc.relation.confcountry | France | en |
dc.relation.forthcoming | non | en |
dc.description.ssrncandidate | non | |
dc.description.halcandidate | oui | en |
dc.description.readership | recherche | en |
dc.description.audience | International | en |
dc.relation.Isversionofjnlpeerreviewed | non | en |
dc.date.updated | 2023-02-01T12:39:43Z | |
hal.identifier | hal-03967491 | |
hal.version | 1 | |
hal.date.transferred | 2023-02-01T12:46:19Z | |
hal.author.function | aut | |
hal.author.function | aut | |
hal.author.function | aut | |
hal.author.function | aut | |
hal.author.function | aut | |
hal.author.function | aut |
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