The dimensions of marketing knowledge- an exploratory study
dc.contributor.author | Kalika, Michel
HAL ID: 13102 | |
dc.date.accessioned | 2010-02-06T15:01:39Z | |
dc.date.available | 2010-02-06T15:01:39Z | |
dc.date.issued | 1999 | |
dc.identifier.uri | https://basepub.dauphine.fr/handle/123456789/3299 | |
dc.language.iso | en | en |
dc.subject | Marketing | en |
dc.subject | Gestion des connaissances | en |
dc.subject.ddc | 658.8 | en |
dc.subject.classificationjel | M31 | en |
dc.title | The dimensions of marketing knowledge- an exploratory study | en |
dc.type | Communication / Conférence | |
dc.description.sponsorshipprivate | oui | en |
dc.subject.ddclabel | Marketing | en |
dc.relation.conftitle | 5th International Conference on Decision Science Institute, DSI'99 | en |
dc.relation.confdate | 1999-06 | |
dc.relation.confcity | Athènes | en |
dc.relation.confcountry | Grèce | en |
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