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dc.contributor.authorBen Amor, Imen
dc.date.accessioned2012-01-26T18:33:05Z
dc.date.available2012-01-26T18:33:05Z
dc.date.issued2010
dc.identifier.urihttps://basepub.dauphine.fr/handle/123456789/7984
dc.language.isoenen
dc.subjectprice communicationen
dc.subject.ddc658.8en
dc.subject.classificationjelM31en
dc.titleEffects of Complex Price Communication on its Perceived Fairness: Case of a Sequential Communication of the Total Priceen
dc.typeCommunication / Conférence
dc.description.sponsorshipprivateouien
dc.subject.ddclabelMarketingen
dc.relation.conftitle39th European Marketing Academy Conference (EMAC)en
dc.relation.confdate2010-06
dc.relation.confcityCopenhagueen
dc.relation.confcountryDanemarken


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